From an SEO perspective, making sure your website appears in the search results is a top priority. This is called indexing. Sitemaps help your site to be crawled and indexed by search engines. There are two main types of sitemaps: HTML and XML. Why is sitemap.xml important? Imagine your website is a city. The sitemap.xml…

Directives and Hints If you’re looking to improve the visibility of your website in search engines, use website directives and hints. They’re a simple and effective way to help search engines find and index your content more quickly and efficiently. Website directives tell search engines how to crawl and index your website. They can be…

The internet is full of websites with different domains, and it’s essential to understand the various types available. A Top-Level Domain (TLD) is a domain extension at the highest level of the hierarchical Domain Name System (DNS). For example, in the domain name ‘google.com’, ‘.com’ is the TLD. Root Domain The root domain is the…

Google uses structured data to understand the content on a web page. This information can then be used to display the page (for free) in richer features in search results, such as product snippets and merchant listings. Note: Product results upcoming deprecation. This filter still appears in Search Appearances but will be deprecated in 2024. Use…